At Razorfish Berlin, now Sapiens, I contributed to the evolution of Audi’s digital identity under the direction of Yasushi Zonno. My role focused on UI design for

the Audi website, transforming the brand’s mantra “Vorsprung durch Technik”

into a premium, intuitive online experience.

Working alongside UX strategists, developers, and under the guidance of Daniel Righi, I helped shape user flows, wireframes, and high fidelity interface designs

that reflected Audi’s engineering excellence. Every interaction was crafted to feel precise, effortless, and unmistakably Audi across desktop and mobile.

This project was not just about visuals. It was about merging usability, performance, and brand character into a digital experience worthy of one of Germany’s most iconic automotive brands.