Branding, Social media, Service Design, Corporate, Graphic Design, TVC

At SilverSingles, I had the privilege of leading a dedicated creative team committed to connecting mature singles through thoughtful and authentic storytelling. Drawing upon my expertise in branding, graphic design, and strategic management, we developed campaigns that resonated with the values of trust and companionship. By integrating engaging motion design, user-friendly visuals, and effective App Store Optimization (ASO), we enhanced the platform's appeal and accessibility. Our efforts culminated in heartfelt TV commercials and digital initiatives that celebrated the journey of finding meaningful relationships later in life.